Our Blog
Thoughts & insights from McNutt & Partners.
We always reiterate the fact that consistently-posted, fresh content is one of the major keys to achieving profitable SEO results. This includes your blog posts. While you could just go slap some words on a page and call it a…
If you’ve ever sent a text or an email, you get it. Sometimes, words just aren’t enough (or are just too much) to convey the thought you are trying to get across. Time to enlist the help of our little…
The internet is a vast place. Ever heard the term “going down the rabbit hole”? That’s when you take a deep dive into the chasms of the World Wide Web—and you keep going…and going…you get the idea. With so much…
“Are you on social media?” It’s a common question these days. However, the more critical query is “Are you using social media?” Having a social media account vs. using a social media account are two different concepts. If you’re using…
Using YouTube for marketing is a smart way to reach the video-obsessed masses—which comprises the vast majority of people browsing the internet today. Populating a YouTube channel with content for your brand provides yet another way for you to be…
No, it’s not Christmas—but we’re making our wish list early! If we could rule the social media realm, these factors would already be at play. Maybe by putting this out into the world someone will hear our concerns? Hey, it’s…
Before Instagram blew up in popularity, there was just one type of account—whether you were using it for personal or business purposes. In 2016, Instagram introduced the “professional account” as an option, and it opened up a whole lot of…
For centuries, human beings have been doing business. Whether in ancient Greece or in 2020, one thing remains the same—businesses don’t exist without sales. With sales being a staple for a successful business, the way businesses and marketers have solicited…
Digital marketing is somewhat of a domino effect. Multiple strategies build upon one another to lead to the eventual goal of driving leads to your business—leads that will hopefully turn into sales. Think of social media content as the first…
It’s a four-letter word with a negative connotation (no, not THAT one). Spam—and we’re not talking about the canned meat. Anyone with an email address knows that try as you might, it’s impossible to keep solicitors out of your inbox.…
They say you shouldn’t mix business with pleasure. On social media, however, the line between the two has the opportunity to get a bit more muddled. Sharing personal content to your business pages is something we encourage our clients to…
Creating accounts online is your ticket to all kinds of access. Concerts. Groceries. The wide world of Amazon. To create an account, you need two critical pieces of information: a username and password. When you’re in the moment, and you…