Thoughts & insights from McNutt & Partners.
The word “anatomy” may conjure intimidating memories of sitting in high school science class. But don’t be scared. The anatomy of a marketing social post is pretty simple—(and involves a lot fewer parts than the human body). Speaking of intimidating,…
Hey, 2020. You’ve thrown us some curveballs. But it hasn’t been all bad! McNutt & Partners’ Top 10 Blogs of 2020 are helping us reflect on the year—including the knowledge we’ve been able to put to good use and share…
Earworm, brainworm, sticky music—they all refer to those songs that get “stuck in our heads.” This happens all the time throughout the year. During the holidays, however, it seems that those festive carols “stick” in our brains just a little…
Kicking your feet up with your laptop, iPad or smartphone and knocking out all of your holiday shopping in one sitting is a luxury. It wasn’t always the case that we could make purchases in our pajamas from the privacy…
Yes, everything has changed in 2020—from the way we interact (or don’t interact) in public, to the way we shop, dine, travel—and pretty much do everything else. But the holidays are still the holidays! Take comfort in the holiday season…
You know what commerce is. You likely know what e-commerce is. Now it’s time to talk about another type of commerce: social commerce. The benefits of social commerce for businesses and consumers alike are evident as social media is such…
This year has been like a broken record. “This is the worst year ever.” “The year 2020 is a dumpster fire.” “Can we just skip to 2021?” With so much negativity, it may bode well for us to point out…
Remarketing is something consumers encounter every day in the digital landscape. Put simply, remarketing is a tool that uses a web user’s past online actions to determine which ads to show to that user next. The benefits of remarketing for…
Privacy settings on social media are there for a reason—so use them! Despite how much of a privacy wall you build for yourself, however, there is some information on social media that you can’t hide from the public. Knowing and…
Coming off the heels of Cyber Security Awareness Month in October, remember that cyber security should remain top of mind any time you use the internet (which for most of us, is every day). Take a minute to assess your…
It’s a holiday where you’re encouraged to go door-to-door, collecting candy from multiple hands and piling it all together for a sweet, sugary haul. In the era of COVID-19, it’s no wonder that some people are opting to spend Oct.…
We arm our homes with alarms. We lock our cars. We shred important documents. We take measures to protect our personal data online (or we should). Staying safe online goes beyond just using common sense and having general mindfulness of…